Price compression in Transaction Banking – Opportunities for revenue growth: Price Implementation

Introducing a new price model to market: Price Implementation

Value based pricing equilibrates the needs of transaction banks (profi t) and clients (effective solution) and is an underused strategic lever in the industry today. Success only occurs if the new price model is understood by clients and the solution adopted. This paper, the third and final in this series, gives guidelines on how to launch a new value based price model into market and ensure the greatest likelihood of success

To read the full article