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Board of Advisors

Eric Mitchell

Founder
Chairman of the Board

Professional Pricing Society

Dr. Stephan Liozu, CPP

Chief Value Officer

Thales Group

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Xan Chamberlain

CPO

Xanno

Lydia Di Liello

CEO & Founder

Capital Pricing Consultants, LLC

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Patience Mutiso

Sr. Director, Global RGM
C.H. Guenther & Son

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Martin Coalson

Retired Pricing Executive

Union Pacific Railroad

Doug Fuehne

Head of Customer Success

Amazon Business

Lynn Guinn

Global Strategic Pricing Leader

Cargill

Eric Joyner

Senior VP of Marketing

Equifax

Laura Preslan

GM, Dynamics Program
Office Microsoft Corporation

Kellie Ramsey, CPP

Managing Director

The Price Coach

Stacey Schaeffer

Director

Price & Offering Management
SAS Institue, Inc.

Miguel Serrano

Chief Executive Officer

Ophthorobotics AG

Joe Kniple

Senior Vice President
Worldwide Express

Scott Hornick

Partner

Oliver Wyman

Chris Provines

CEO

Healthcare Value, Institute & Value Vantage Partners /
Adjunct Professor, Rutgers University, Graduate School of Business

Richard Lancioni, CPP

Professor of Marketing

Temple University,
Fox School of Business

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