In this #PricingPodcast, we talked with Whitney Gibson, a Partner at the Vorys, Sater, Seymour and Pease LLP law firm, and a known expert on unauthorized sales, online. Whitney shared why businesses and consumers alike should be concerned with unauthorized sellers who sell diverted products. Sellers on eBay and other third-party online marketplaces are causing many problems for retailers and manufacturers. These effects result in a loss of profits and brand reputation for brands and legitimate sellers - especially in the pricing industry.
What is unauthorized selling? How can businesses protect their prices and prepare their sales teams? Whitney Gibson shares tips in this #PricingPodcast.Listen to the #PricingPodcast below: About Whitney Gibson: Whitney is a partner and chair of the firm’s intellectual property and technology protection group. He focuses his practice on Internet brand and reputation issues, including online seller enforcement, internet defamation, patent and intellectual property infringement, and misleading marketing and advertising. Whitney has developed custom programs for companies confronting these issues with investigating tools and services. Please leave a comment on the #PricingPodcast episode below or on our SoundCloud account! Subscribe to the #PricingPodcast to never miss a new interview or pricing share!
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