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During this uncertain time, many businesses are looking for the best revenue management strategies to maintain profits, improve customer service and sustain jobs.
It's getting tough, and we understand.
Companies that decide to leverage pricing during this time of crisis can improve their outcomes with the right business strategies.
The Professional Pricing Society is here to guide your organization.
We are gathering the brightest minds to share pricing best-strategies in real-time.
Access to this LIVE event is FREE - member or not.
All registrants will gain FREE access to the replay through June 26, 2020.
After June 26, the Summit will be moved to our members-only vault.
Our members enjoy access to 16 annual publications, unlimited replay of all prior webinars, and a community of pricers sharing their own best practices so that we can march forward together.
So don't hesitate to become a PPS member and capitalize on the value!
Register for the Pricing In A Crisis Virtual Summit and join the global tribe of PPS Members and Pricing Professionals.
Don't miss Ron Baker & Ed Kless share their expertise in-person during #PPSCHI18!
Register to attend HERE and click the image below to learn more about the 29th Annual Spring Pricing Workshops and Conference event!Continue reading
What is a Configured Price Quote - CPQ - anyway?!
Lets chat CPQ!Question: So, what is CPQ?! Answer: CPQ traditionally refers to software that supports Configuration, Pricing and Quoting of custom products. Question: What are additional ways to define CPQ and the business process? Answer: Other names for CPQ include "Quote To Cash", "Opportunity To Order", "Quote To Sell", "Lead To Win", "Contact to Conversion." Question: How is CPQ bigger than "just software?" How can companies best incorporate sales strategies? Answer: CPQ is no longer "just software." Historically, CPQ was created to solely as software, but progressive definitions include dynamics of Change Management, Business Processes, and Policy development. These additions change the thought process around CPQ making it an essential part of a successful global, multi-channel selling strategy. CPQ grants companies full control over which partners, groups, or channels can access certain pricing or product information, with role-based access, discount locks, and portals, allowing a greater management of revenue, discount offers, or pricing and shipping fees. CPQ software and strategies also allow businesses to manage different strategies for multiple channels and geographies by providing full visibility into sales trends and channel effectiveness. This allows executives to course-correct when needed. Question: How does CPQ affect today’s Pricers? Answer: CPQ affects not only Pricing but also Finance, Sales, Customer Service, and Operations. It touches every part of an organization in both breadth and depth. The expanded definition includes Change Management, Business Processes and Policy Development, all critically important. Sales leaders want to follow a product's life throughout the entire organization. From the point of initial customer contact, all the way to the end - a closed sale with a happy customer.
For more information about CPQ strategies that will better impact your business, contact Lydia directly with questions and comments!
To learn more about CPQ, sales strategies, as well as hear more from Lydia in-person, join us in San Diego, California this fall for the 29th Annual Fall Pricing Workshops & Conference!Continue reading
Learn the strategic influences of customer price acceptance in this Online Pricing Course with Tim Smith, CPP.
Obtain valuable pricing strategies, access to industry publications, research and more resources for pricing professionals around the globe. The Professional Pricing Society's online education offerings are taught directly from leading pricing experts from around the world. Take an on-demand course from anywhere in the world, at any time!
Every PPS Online Course qualifies as one (1) CPP Credit towards a CPP Designation.
Influencing Customer Price Acceptance With Tim SmithWorkshop Details: Why is raising prices so difficult but lowering prices so easy? What can marketing communications and sales do to improve price capture? What kinds of switching costs affect pricing? Why do prices end in nines? Why do mattress salesmen show customers outrageously expensive beds first prior? Why are price cuts easy but price increases hard? How do customers think about prices and what can a company do to influence their expectations positively? In the "Influencing Customer Price Acceptance" Online Course, Tim Smith will explore over 17 different economic, perceptual, behavioral, psychological, and neurological influences to customer price perception. Some factors can be influenced by the actions of sellers, others are inherent within buyers, and still, others are impacted by competitors. All are important in understanding and influencing customer price acceptance. Course Benefits: This Online Course addresses pricing issues in business and consumer markets, appropriate for pricing, marketing, sales, and senior executives. Attendees Will Learn: