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PPS Blog

We Celebrate 1000 CPP Alumni

We're excited to announce that we've awarded 1000 members their CPP Designations! We proudly celebrate the 1,000th CPP Alumni, Marianne Gynde, of Medtronic! The Professional Pricing Society (PPS) is pleased to announce our 1,000th Certified Pricing Professional (CPP). Marianne Gynde is a Senior Manager, Pricing of Contracting & Tender Management for Nordics, Baltics & Poland at Medtronic, and has earned the designation of CPP through her hard work and diligence. Based in Denmark, Marianne has been with Medtronic since 2004 and has joined the ranks of the best and brightest in Pricing.
“The CPP experience has been great. The program was professionally setup, and gave me new knowledge, new tools, and inspiration for how to do my daily job even better.The face-to-face training I was lucky to participate in has given me a broader network within my own country, and I now have peers in different industries that I can share ideas with, and get further inspiration.” - Marianne Gynde, Medtronic
Since 2003, individuals like Marianne have joined the elite designation of the Certified Pricing Professional and used their knowledge to impact the field of Pricing. The CPP certification program is the standard for advanced knowledge and expertise in the field of Pricing. Carrying this designation indicates knowledge and skills in pricing across industries, and is achieved through any combination of online courses and live workshops at our yearly conferences. The certification is maintained by completing 2 credits every 2 years after the initial certification. The re-certification helps PPS maintain the integrity of the program and keeps each alumni informed on current trends and best practices. About The Professional Pricing Society: The Professional Pricing Society (PPS) is a member association of professionals committed to distributing pricing expertise throughout the business world. We provide leading-edge pricing and revenue management best practices. PPS produces up to five major annual pricing conferences in Europe, North America, South America, and Asia. PPS also offers more than two dozen, full-day training workshops every year, taught by leaders in the pricing community. These workshops serve as the foundation for PPS’s Certified Pricing Professional (CPP) designation. For more information about the CPP Certification Program, please contact: Michael Tatonetti +1-770-509-9933 michael@pricingsociety.com Continue reading

Executive Support For Pricing Transformation

Pricing Podcast: Executive Support For Pricing Transformation In this #PricingPodcast Adele McLean, VP of Holden Advisors shares the methods to secure Executive support in your pricing strategies. Experience proves that successful businesses depend on Executive support, yet, particularly within the pricing industry, Executives often don't understand the organization's metrics. Pricing professionals must implement value capture appropriately in order to maximize the results. In our new #PricingPodcast, we chat with Adele McLean, Vice President of Holden Advisors, to uncover the best ways pricing professionals within the organization can receive the mindshare deserved... and bring home the pricing bacon. Better known as profit. Click the image below to listen to the #PricingPodcast: Pricing podcast with pricing expert Adele McLean, Vice President of Holden Advisors About Adele:

Currently, Adele McLean serves as the Vice President of Holden Advisors. In this role, she leads teams in the development of pricing and sales solutions that result in improved price realization, shorter sales cycles, and increased revenue. In addition, Adele facilitates world-class programs with global sales teams to transform price negotiations and level the playing field with procurement. Under Adele's leadership, companies have experienced significant profit gains and improved performance results. She specializes in sales operations, supplier management, supply chain management, product pricing, process integration, and change management.

Previously, Adele McLean was Vice President of Business Operations and Vice President of World Wide Sales for Western Digital. She has held leadership positions in finance, operations and sales positions at IBM, Seagate Technologies, and Avaya. She received her Bachelor of Science in Business Administration and her master’s degree in Accounting from the University of North Carolina at Chapel Hill.

We're hard at work planning the upcoming 29th Annual Spring Pricing Workshops and Conference in Chicago, Illinois!

Click the image below to learn more & REGISTER TO ATTEND!

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3 Points On Pricing Optimization Value

Price Optimization Value Blog Image All companies seek price optimization value in business strategies. Many companies utilize pricing in daily interaction but aren't getting the best optimization. Value pricing strategies are essential, especially as technology continues to rapidly change. These unique challenges impact pricing optimization:
  • Powerful Buyers
  • Intense Competition
  • Short Life cycles
  • Declining Price Curves For End Products
  • Complex Go-To Market Paths
  • A Historical Bias Toward Marketing Speeds & Feeds vs. Customer Benefits
These challenges are root of many frustrating pain points. Businesses must make accurate and timely pricing decisions, be effective in managing the processes required to make offers and execute them through internal systems without error, in spite of any challenges. fuel-innovation-tpa-blog Historically, companies have addressed value capture in three ways. First, most companies should start by creating and educating a small pricing team. Carefully craft a team with relatively little authority compared to the amount of revenue or profit they will oversea. Secondly, most companies should invest in pricing execution software that automates the quoting and pricing approval processes. Pricing automation is an important step to improve overall pricing strategies and to better track profits and losses. While both of these suggestions are essential to developing clear values to pricing optimization, neither effort drives direct behavioral changes to the business. This can dilute the results because administering an approval process without maximizing their true value-add. Collaborating with the sales teams to craft product and pricing solutions that meet customer’s needs, which provide the profit margins for the company, to fuel the engine. Third, companies often address value capture by focusing on the cost side of the profit equation. However, focusing primarily on cost can result in downward spirals of steps to find redundancies and extract concessions from suppliers. This mode of operation is not a sustainable because when all areas of cost improvement are exhausted, companies often turn to the R&D and product development activities that led to success in the first place. What are ways your company practices pricing optimization value? Please share in the comments below! Learn more about increasing value for your business at our 27th Annual Spring Pricing Workshops and Conference in Chicago, IL! Chicago Banner #PPSCHI 2.0 During May 3-6th hear directly from over 25 of the world's leading pricing professionals! Register your team TODAY! Continue reading
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