CPP TRAINING BENEFITS YOUR COMPANY AND YOU Pricing is one of the most significant aspects of conducting a business since it directly determines your profit margins, sales volume, and market position. Here’s how achieving a CPP designation can help you in these three key areas: Profit margins: One of the primary aims of a business is maximizing profits. With the CPP designation, you would be better prepared to achieve that. Sales volume: Focusing too much on profit margins can negatively impact your sales volume. The CPP program offers valuable solutions to finding a balance between maximizing profits and increasing sales. Market share: Both of the aforementioned factors determine your market share. Most of our CPP alumni have successfully been able to cement their company’s position in the market. Need help? Contact us today?