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Earn 5.0 CPE Credits in Specialized Knowledge
This comprehensive Online Pricing Course will review all the essentials of price optimisation using dozens of cases from a variety of industries to support the theory.
Pricing - THE Profit Lever
Value Pricing — Optimising Price Structure and Price Level
In this Course, we will include examples and use of selected tools and methodologies to measure value and to determine the optimal price level.
Price Differentiation — Optimal Pricing for Different Customer Segments
Professional Pricing Society is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have the final authority in the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.
Refunds and Cancellations: Refunds are not available, but if the learner is within the first 25% of their course they can choose to transfer enrollment to another offering. For complaints or concerns, please contact our offices at 770-509-9933.
Stephan A. Butscher is a Partner with Simon-Kucher & Partners Strategy & Marketing Consultants and the Managing Director of SKP’s London office. Stephan Butscher’s areas of specialisation are the development of national and international marketing and pricing strategies, international price harmonisation, new product development, positioning strategies and retention marketing.
He is author of the books "Customer Clubs - A Modern Marketing Instrument" (German only) and “Customer Loyalty Programs and Clubs - A Practical Guide”